🔍 Quick Start: Explore Ads Like a Pro

Ready to dive in? This guide helps you get started with discovering top-performing ads in just a few clicks.

🚀 Jumping Into Ad Discovery

Once you've completed onboarding, the first place we recommend visiting is the Explore section.

You’ll find it in the left-hand sidebar under Inspiration → Explore.

This is where millions of ads live — across formats, styles, platforms, and verticals — ready to be filtered and studied.

👀 What You’ll See First

Once inside the Explore page, here’s what greets you:

• A live stream of real, running ads
• Visual cards showing creative previews, creative usage, performance score, and duration
• A powerful sidebar filled with filters so you can instantly narrow in on what matters to you

You’ll notice we default to ads that are currently active and have strong performance signals, so you’re not wasting time on outdated or underperforming content.

🧠 Recommended Filters to Try First

Here are a few filters to experiment with when you're just getting started:

• Performance Score
  Quickly identify top-tier creatives across six performance tiers — from 🔻Testing to 🟢 Exceptional.

• Ad Format
  Filter by Videos, Carousels, or Static formats depending on your goal.

• Run Time
  See how long an ad has been live to gauge consistency and scale.

• Brand Active Ads
  Find serious advertisers by narrowing down to brands with high ad volume.

• Niche
  Focus your search on the industry you care about most — from Beauty to Pet to SaaS.

🔗 Bonus Tips

🎥 Watch: Explore Page Walkthrough

Before diving in, check out our quick video tutorial on how to master the Explore page.

In this short walkthrough, you'll learn how to navigate millions of ads using smart filters like Performance Score, Brand Activity, and Ad Format. Discover how to identify top creatives, track competitor moves, and save ads to your Swipe File — all in just a few minutes.

👉 Watch the Explore Page Overview on YouTube

Updated on: 04/04/2025